Conversion

Conversion builds an AI-driven marketing automation platform for B2B software companies, unifying CRM and warehouse data to orchestrate campaigns across acquisition through retention. It offers real-time segmentation, a WYSIWYG email editor, two-way Salesforce sync, and AI agents that execute, QA, and optimize workflows, sold as SaaS to growth and marketing-ops teams. Privately held and headquartered in San Francisco, it replaces or augments tools like Marketo, HubSpot, and Pardot.