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Gameloft develops and publishes free-to-play mobile and cross-platform games for global audiences, including franchises like Asphalt, Modern Combat, and Dungeon Hunter. Founded in 1999 and headquartered in Paris, it monetizes through in-app purchases and advertising, and licenses well-known entertainment brands. The company also runs Gameloft for brands and Gameloft Business Solutions, creating advergames and subscription gaming services for marketers and mobile carriers.